01 Introduction Marketing within SMBs is a tricky subject. Budgets are generally tighter, and marketing personnel more scarce. Small...
Video Analytics Dictionary
81% of businesses in the US use videos as a marketing tool. What catapulted video to the top of the marketing food chain is video analytics. If you...
The 5 Best Video Hosting Platforms for Business [Updated 2022]
With an impressive ROI, it’s easy to see why video has become the weapon of choice for marketers, sales reps and publishers, regardless of...
What is video Heatmap and how it will improve your video performance
If you want to attract high-quality leads and improve conversion rates, using video can help you more than other marketing methods. In a recent study...
Creating Content that Converts Using Web Analytics Data
What metrics or key performance indicators are most important to your business? When it comes to content marketing its important to find out whether...
What is Video Engagement and how to Measure it
Understand the science behind video engagement and its measurement 100 million. That’s how may hours of video are watched on Facebook every day...