Based in Eastbourne, England, Fountain Digital is a digital marketing agency. Experts in dynamic website design and custom development, Fountain Digital provides a wide array of digital marketing-related services, including search engine optimisation (SEO), and social media set up and management. Catering to diverse customer base, Fountain Digital is sought-out by small and medium-sized businesses in the UK and worldwide.

A core element of Fountain Digital’s business is developing and maintaining websites for various small to medium businesses, many of which are B2C. These customers rely heavily on image presentation; invariably, the websites Fountain Digital develops for them showcase vast amounts of images and galleries. Initially, Fountain Digtial relied on Joomla to develop said websites. An open-source content management system (CMS), Joomla is often the platform of choice of companies during the early stages of their life cycle. Thanks to a wide variety of free or affordable plugins and extensions, relying on Joomla did not require Fountain Digital to seek a third party image hosting solution. As the it began growing and increasing its workload, Fountain Digital found that it could no longer continue to rely on Joomla. Frequent, work-stalling updates, coupled with limited styling functionality led Fountain Digital to move on from Joomla and seek a new CMS. Finding it better-fit its specifications, Fountain Digital chose Webflow as its new content management system. Offering a wider, more dynamic and flexible array of templates positioned Webflow as an undeniable upgrade over its predecessor. However, with its customer base requiring the highest possible image presentation capabilities, Fountain Digital found Webflow to be lacking in that regard. The search for a quality, third party image hosting platform began in earnest. The desired solution would have seamlessly mesh and complement Fountain Digital’s work with Webflow, and provide its personnel with an extremely easy, backend user experience. Of equal importance was the image hosting platform’s ability to provide site visitors with a stimulating visual experience;one that would feel native to the website it is featured on.