Ever-so-often, there comes a marketing campaign that blows the world apart. Not so much for raising controversy (looking at you, Pepsi), but because of the sheer genius behind the ideas. There’s a l..
The past few years have seen a significant uptick in the amount of video as a means of media consumption among a significant part of internet users. Videos on Facebook get a staggering total of 8 bi..
Once your video is out on the interwebs, as a good marketer, the first order of business is to monitor how well (or poorly) your video is doing. If you decided to go for a popular means of distribut..
For a long time, people believed that search engine ranking was all about the number of backlinks you had to your site, and the kinds of sites yours associated itself with. It’s not necessarily so, ..
Video dominates today’s marketing channels and it seems video will continue to dominate for a while longer at least. considering that, it’s important to optimize it in ways that create the most sign..
The launch of video sharing platforms about fifteen years ago created a brand-new space for marketers all over the globe. Since then, it has quickly risen into one of the most important and versatil..
During an era in which content is abundant, advertisers need to have an enticing tool at their disposal. The text is always good, but only as the basis of every campaign. Images are also beneficial ..
When tackling the challenge of both retaining and challenging customers, you need to approach the whole problem with a plan. Over the years, there have been no less than a million different schemes ..
In the past live streaming was limited to a dedicated platform, but the great news is that this is no longer the case. So you have experience editing videos and uploading them to popular video site..
When it comes to running an online business, every single entrepreneur centers his ideas, goals, and wishes on the commercial holy trinity – leads, customers, and sales. Most enterprises immerse the..