video marketing

63 articles

The Importance of Video in Digital Marketing

Marketers agree that video content outperforms other formats by far. Content marketing is one of the most powerful approaches today’s marketers can...

Knowledge Base Marketing

Jun 107 min read

lead nurture

What are Targeted Ads? The Good, The Bad, and The Ugly

Targeted ads solve some challenging problems for advertisers, but also open up brand new ones. It’s the holy grail of advertising – getting the right...

Jun 108 min read

Why You Should Use Educational Videos as a Marketing Tactic

Why You Should Use Educational Videos as a Marketing Tactic

One big development recently has been the use of educational videos to impart information and market the related product. Learn how effective is it after all.

May 126 min read

Video Content

The Best Video Content For Every Customer Journey Stage

Videos boost your sales funnel and improve conversions with the help of targeted content that stimulates decision-making at each stage of your customer journey.

Marketing Sales

Mar 165 min read

3 Tips to Make Your Video Marketing Easy

The business world is going crazy. Everyone is talking about it. Everyone wants to try it. And those who do, achieve immense success. What are we...

Marketing Website Marketing Using Media

Feb 076 min read

video camera

How to Optimize Your Video Marketing Strategy with Project Management Tools

Use tools like Asana, Trello, and monday.com to organize and execute your video marketing strategy.

Marketing Workflows

Dec 147 min read

thankful shirts

7 Video Marketing Ideas Every Business Should Use in 2021

There’s no doubt that video is totally dominating the Internet. It’s estimated that by 2021 online video will account for 82% of global consumer...

Marketing Website Marketing Using Media

Nov 274 min read

man looking at mobile

Why Some Video Ads Do Better Than The Others

The line between a viral, converting ad and one that falls flat is sometimes very thin. Here's how you create killer video ads:

Marketing Social Media

Nov 0912 min read

unboxing man

How to Create Knockout Unboxing Videos for Your Influencer Marketing Strategy

The highest-paid YouTube in 2019 was 8-year-old Ryan Kaji, who made $26 million for his unboxing videos. Want to join in the fun? We've got you covered:

Sep 289 min read

return on investment

How to Measure Video Marketing ROI the RIGHT Way

Making the argument to continue investing in video requires hard data. Here's how you can gather it.

Marketing Sales Video Analytics Website Marketing Using Media

Sep 245 min read

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