Table of Content

Top 10 Email Marketing Platforms

Table of Content

Email marketing still remains one of the most effective and the most powerful digital marketing strategies in the world today. In fact, on average, for every dollar that companies spend on email marketing, they earn $38 in revenue in return. This translates to an astonishing ROI of 3,800%.

As a company grows and expands, it is crucial for it to be able to effectively use email marketing to connect and engage with its customers. This is why over 80 percent of small-to-mid sized businesses rely on email marketing as their primary customer acquisition channel. In order to use email marketing effectively, businesses must select the right email marketing platform to use.

Here is a list of the top 10 email marketing platforms that your company should consider using to do email marketing effectively:

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1. Phonexa 

Phonexa is one of the most complete performance marketing automation software suites in the market – eight proprietary solutions in one product – including its dedicated E-Delivery and Opt-Intel software for remarketing unsold leads.

  • E-Delivery perfectly synergizes with the flagship products LMS Sync and Call Logic, allowing you to remarket unsold leads with automated emails and SMS marketing campaigns.
  • Opt-Intel enables secure suppression list sharing, compliance notifications, and automated data transfers, all facilitating automated email and SMS marketing campaigns and ensuring you’re always on the legal side of the fence.

Eight cutting-edge products work in full sync, forming a comprehensive client management ecosystem that coordinates heterogeneous marketing campaigns and marketing and sales teams to grow your bottom line and customer satisfaction.

For your convenience, the all-encompassing software suite is divided into packages – Lite, Premium, and Enterprise – so you can only pay for the products and features you need. For the utmost precision, build your plan or fully customize it.

2. Omnisend 

Omnisend is a leading email marketing platform specifically designed for online merchants who want to increase their sales and grow their audience. It offers a comprehensive suite of marketing automation tools to easily create, automate, and manage your email and SMS campaigns, making it an essential tool for ecommerce businesses aiming to improve their customer engagement and boost conversions.

Omnisend comes packed with powerful features that help merchants drive results. These include over 250 professional email templates, as well as intuitive drag & drop email and popup builders, making it easy to create stunning and effective marketing content. 

Omnisend’s global SMS marketing capabilities allow you to reach your audience wherever they are, while features like product reviews and product recommendations help you build trust and drive more sales. Trusted by 100,000+ online brands, Omnisend helps them take their email marketing to the next level with minimal effort.



3. Mailmodo

Mailmodo is a comprehensive email marketing platform, catering to all aspects of your email marketing endeavors. It lets you create and send AMP-powered interactive emails using their editable pre-made templates. With its intuitive drag-and-drop editor, creating emails becomes a seamless process. Moreover, Mailmodo facilitates automated delivery of triggered emails and empowers you to design customer journeys using its visual editor. The platform further offers an integrated analytics dashboard, providing insights into the performance of your email campaigns. Additional features encompass dynamic segmentation, send time optimization, A/B testing, and an innovative AI subject line generator. If you want to try Mailmodo before buying, they provide a free 21-day trial period in its pricing plans.

Their Lite plan starts at $39/month with 20,000 email-sending credits

4. MailChimp

MailChimp is one of the most popular email service providers in the world. In fact, this company has millions of users in over 175 countries. Large and small companies alike use MailChimp due to its simple, yet highly-effective features and tools.

One of the most important benefits of MailChimp is the fact that there are over 300 integrations on MailChimp that help you match the perfect tool to your business. MailChimp also allows you to create and implement landing pages, and other digital marketing tools. So, if you want to create more advanced strategies, you can do so with MailChimp. MailChimp also has a free email service plan.


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MailChimp is also compatible with Cincopa, a video email marketing software program that makes it easy to embed videos into emails. Cincopa helps companies to see a 150% increase in click-through rates with video thumbnails. Cincopa can also be integrated with other top-tier email service providers like GetResponse and ConstantContact. Cincopa can capture lead information from people who interact with videos. It can also provide in-depth analytics which are extremely beneficial. Did we mention that you can send videos in email from within MailChimp when using Cincopa?


5. Constant Contact

Constant Contact is one of the most widely used email marketing platforms in the world. This is because it is highly user-friendly, it comes with over 100 email templates, and it is extremely easy to manage contact on the platform. Further, setting up and running drip campaigns and scheduling regular emails at certain points of the year such as holidays or birthdays is very simple with Constant Contact. In addition to these beneficial features, bounces and unsubscribes are updated automatically, give you tremendous insight into your email lists.


6. HubSpot

HubSpot offers a wide variety of email templates that users can choose from. Additionally, the ESP makes it easy for users to create custom email templates. So, whether you prefer custom or stock templates, HubSpot is ideal. With this platform, you can also run A/B testing so that you can see which email version is having the most success.

This is very beneficial for any company trying to generate leads or revenue through email. HubSpot also has a very high deliverability rate, and allows you to personalize your emails based on factors such as country, device type, and list inclusion. You can also get highly detailed analytics regarding your email campaign performance with HubSpot, and you can easily integrate with social media. As with MailChimp, integrating HubSpot with Cincopa can yield amazing conversion results.

7. Sendster


Sendster is a versatile Email solution for businesses of all sizes. Even the lowest pricing tier includes valuable features such as an AI writing assistant, numerous design templates, and email verification. The AI writer streamlines content creation by generating headlines, subjects, and body copy. Sendster also provides an intuitive drag-and-drop email builder for crafting visually engaging messages. Campaign and autoresponder scheduling is conveniently handled through the automation and
autoresponder workflows. Whether just starting out or with large mailing lists, Sendster aims to be anaffordable and easy-to-use option.


8. iContact

iContact is an email service provider that is mostly known for having excellent customer support. This makes this service ideal for customers who are not very tech savvy and who will need a lot of help getting set up and running the emails on a regular basis. iContact has been in existence since 2003 and was one of the pioneering companies in this space. All customers get matched with strategic advisors who assist with email marketing efforts and help customers to use tools effectively. This is a very nice feature.

9. GetResponse

GetResponse is another top ESP. This platform offers landing pages, a CRM, and other helpful tools such as a webinar solution in addition to offering a great email platform. One of the most important features of GetResponse and one of its key competitive advantages is that it is available in over 20 languages. This makes GetResponse a truly global ESP. It also has a lot of storage space. Additionally, GetResponse has over 500 email template and a calendar interface-based drip campaign tool. This makes it much easier to schedule email send dates.



10. ActiveCampaign

ActiveCampaign is another email marketing tool that offers live chat. So, if having good customer service is important to you, then this is a good option for you. ActiveCampaign also has a high-quality CRM, which is a beneficial tool. The CRM can help you to provide your customers with high-quality content in within your emails. Further, ActiveCampaign has a tool called “lead scoring” which rates the quality of your leads. Tools like this are extremely valuable for sales teams.

Bonus Email Platforms

11. SendinBlue

SendinBlue has many different pre-made automation campaigns which you can browse. You can select the campaign that you feel is best for you or your company and get started on it. SendinBlue is a widely used platform and that is why over 30 million emails and texts are sent on it every single day.

Even though SendinBlue has create pre-made automation campaigns, it is also easy to create custom ones. So, if you do not find a pre-made campaign you like, then you can easily build one from scratch with your own preferences. SendinBlue also has a forms tool that you can use to collect leads with. You can categorize your leads into lists once you capture them.

12. SendPulse

This marketing email service might not be as recognizable as Mailchimp or Aweber but it’s just as powerful. In fact, SendPulse brings a lot more features and marketing channels on top of good old email campaigns.

The platform can help small businesses pair up email campaigns with messenger chatbots and SMS notifications to better suit customer needs. There is also their own CRM that can come in handy while managing sales pipeline and customer contact information. 


When it comes to purely email marketing, SendPulse has everything: email subscription forms and pop-ups for better lead generation, drag and drop email template builder and pre-made templates for quick and easy email design, and a dedicated SMTP server for transactional emails.



If you want to be able to effectively communicate with and engage your audience via email, then you should strongly consider using one of these email service providers. All of these providers are high-quality and can help you to get the job done well. You can send email newsletters, offers, updates, and more to your email clients and to general members of the public easily with these platforms. Many offer free email service plans, similar to to the yahoo mail or iCloud mail free plans.

However, if you want to have the most success possible, then you should also strongly consider using one of the email platforms that integrates with Cincopa, such as MailChimp, ConstantContact, and GetResponse. Embedding video into emails is incredibly helpful for creating engagement and generating leads.

Originally published on March 19th, 2020, updated on June 22nd, 2024
The Blog

Top 10 Email Marketing Platforms

by Bennett O'Brien time to read: 7 min